The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Brisksaber
Agency: Mekanism / San Francisco
Client: PepsiCo Category: Mobile Applications/Sites / Branded Games
Let's speak baby
Agency: Publicis Conseil / Paris
Client: Guigoz Category: Mobile Applications/Sites / Consumer Goods
The 2013 IKEA Catalog Application
Agency: McCann Erickson / New York
Client: IKEA Category: Mobile Applications/Sites / Consumer Goods
Air Jordan 2012
Agency: Blast Radius / Vancouver
Client: Jordan Brand Category: Mobile Applications/Sites / Consumer Goods
Nike+ FuelBand
Agency: R/GA / New York
Client: Nike Category: Mobile Applications/Sites / Consumer Goods
Ray-Ban Ambermatic
Agency: R/GA Stockholm / New York
Client: Ray-Ban Category: Mobile Applications/Sites / Consumer Goods
Art Auction
Agency: Cundari / Toronto
Client: BMW Canada Category: Mobile Applications/Sites / Promotions
Chevy Game Time
Agency: Goodby Silverstein & Partners / San Francisco
Client: Chevrolet Category: Mobile Applications/Sites / Promotions
9 Heroes
Agency: Beacon Communications / Tokyo
Client: Nike Japan Category: Mobile Applications/Sites / Promotions
Free a Tree!
Agency: Leo Burnett / Moscow
Client: Google Russia Category: Mobile Applications/Sites / Social Networks/Community
While You Were Off
Agency: BBH / New York + BBH Labs / New York
Client: BBH New York/BBH Labs Category: Mobile Applications/Sites / Services/Utilities
VIP Fridge Magnet
Agency: TBWARAAD / Dubai
Client: Red Tomato Pizza Category: Mobile Applications/Sites / Services/Utilities
MTV Under The Thumb
Agency: AKQA / London
Client: Viacom International Media Networks Category: Mobile Applications/Sites / Services/Utilities
Free a Tree!
Agency: Leo Burnett / Moscow
Client: Google Russia Category: Mobile Applications/Sites / Public Service/Non-Profit
Road Mode
Agency: George Patterson Y&R / Melbourne
Client: Vic Roads Category: Mobile Applications/Sites / Public Service/Non-Profit
Radiolab App
Agency: 1 Trick Pony / Hammonton
Client: WNYC Category: Mobile Applications/Sites / Public Service/Non-Profit
Car
Agency: AlmapBBDO / São Paulo
Client: Bradesco Seguros Category: Mobile Applications/Sites / Durable Goods
Castor Gigashelf
Agency: TAXI Canada / Toronto
Client: Castor Design Category: Mobile Applications/Sites / Durable Goods
Nissan GT Academy
Agency: Critical Mass / Calgary
Client: Nissan Category: Mobile Applications/Sites / Durable Goods
Award:
2013 Interactive Merit Award
Agency:
Mekanism / San Francisco
Client:
PepsiCo
Title:
Brisksaber
Category:
Mobile Applications/Sites / Branded Games
Annual ID:
13145N
Award:
2013 Interactive Merit Award
Agency:
Publicis Conseil / Paris
Client:
Guigoz
Title:
Let's speak baby
Category:
Mobile Applications/Sites / Consumer Goods
Annual ID:
13146N
Award:
2013 Interactive Merit Award
Agency:
McCann Erickson / New York
Client:
IKEA
Title:
The 2013 IKEA Catalog Application
Category:
Mobile Applications/Sites / Consumer Goods
Annual ID:
13147N
Award:
2013 Interactive Merit Award
Agency:
Blast Radius / Vancouver
Client:
Jordan Brand
Title:
Air Jordan 2012
Category:
Mobile Applications/Sites / Consumer Goods
Annual ID:
13148N
Award:
2013 Interactive Merit Award
Agency:
R/GA / New York
Client:
Nike
Title:
Nike+ FuelBand
Category:
Mobile Applications/Sites / Consumer Goods
Annual ID:
13149N
Award:
2013 Interactive Merit Award
Agency:
R/GA Stockholm / New York
Client:
Ray-Ban
Title:
Ray-Ban Ambermatic
Category:
Mobile Applications/Sites / Consumer Goods
Annual ID:
13150N
Award:
2013 Interactive Merit Award
Agency:
Cundari / Toronto
Client:
BMW Canada
Title:
Art Auction
Category:
Mobile Applications/Sites / Promotions
Annual ID:
13161N
Award:
2013 Interactive Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Chevrolet
Title:
Chevy Game Time
Category:
Mobile Applications/Sites / Promotions
Annual ID:
13162N
Award:
2013 Interactive Merit Award
Agency:
Beacon Communications / Tokyo
Client:
Nike Japan
Title:
9 Heroes
Category:
Mobile Applications/Sites / Promotions
Annual ID:
13163N
Award:
2013 Interactive Merit Award
Agency:
Leo Burnett / Moscow
Client:
Google Russia
Title:
Free a Tree!
Category:
Mobile Applications/Sites / Social Networks/Community
Annual ID:
13160N
Award:
2013 Interactive Merit Award
Agency:
BBH / New York + BBH Labs / New York
Client:
BBH New York/BBH Labs
Title:
While You Were Off
Category:
Mobile Applications/Sites / Services/Utilities
Annual ID:
13157N
Award:
2013 Interactive Merit Award
Agency:
TBWARAAD / Dubai
Client:
Red Tomato Pizza
Title:
VIP Fridge Magnet
Category:
Mobile Applications/Sites / Services/Utilities
Annual ID:
13158N
Award:
2013 Interactive Merit Award
Agency:
AKQA / London
Client:
Viacom International Media Networks
Title:
MTV Under The Thumb
Category:
Mobile Applications/Sites / Services/Utilities
Annual ID:
13159N
Award:
2013 Interactive Merit Award
Agency:
Leo Burnett / Moscow
Client:
Google Russia
Title:
Free a Tree!
Category:
Mobile Applications/Sites / Public Service/Non-Profit
Annual ID:
13154N
Award:
2013 Interactive Merit Award
Agency:
George Patterson Y&R / Melbourne
Client:
Vic Roads
Title:
Road Mode
Category:
Mobile Applications/Sites / Public Service/Non-Profit
Annual ID:
13155N
Award:
2013 Interactive Merit Award
Agency:
1 Trick Pony / Hammonton
Client:
WNYC
Title:
Radiolab App
Category:
Mobile Applications/Sites / Public Service/Non-Profit
Annual ID:
13156N
Award:
2013 Interactive Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
Bradesco Seguros
Title:
Car
Category:
Mobile Applications/Sites / Durable Goods
Annual ID:
13151N
Award:
2013 Interactive Merit Award
Agency:
TAXI Canada / Toronto
Client:
Castor Design
Title:
Castor Gigashelf
Category:
Mobile Applications/Sites / Durable Goods
Annual ID:
13152N